This St Patty's Day, we're not talking about Leprechauns, we're discussing jack-of-all-trades marketers vs. single-subject (i.e. email, affiliate, SEO, brand, PR, social media, etc.) marketing specialists!
Intro: Welcome to #SMChat - tell us all about you!
Q1: We'll start easy...Are you a Jack-of-all-Trades (JOAT) or a single-subject marketer?
Q2: Based on your Q1 answer, what are the benefits of being a JOAT or single-subject marketer?
Q3: Which do you think is better & why?
Q4: What are the HR implications - more/better jobs for one vs. the other? Room for advancement?
Q5: Are there Social Media advantages to one over the other?
Please join me and the #SMChat crew on 3/17/10 from 1-2:30P ET to discuss these questions and feel free to suggest anything else you'd like to see discussed!