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St Patrick's Day 3/17/2010 #SMChat Discussion - Jack-of-All-Trades or Master of One?

This St Patty's Day, we're not talking about Leprechauns, we're discussing jack-of-all-trades marketers vs. single-subject (i.e. email, affiliate, SEO, brand, PR, social media, etc.) marketing specialists!

Intro: Welcome to #SMChat - tell us all about you!
Q1: We'll start easy...Are you a Jack-of-all-Trades (JOAT) or a single-subject marketer?
Q2: Based on your Q1 answer, what are the benefits of being a JOAT or single-subject marketer?
Q3: Which do you think is better & why?
Q4: What are the HR implications - more/better jobs for one vs. the other? Room for advancement?
Q5: Are there Social Media advantages to one over the other?

Please join me and the #SMChat crew on 3/17/10 from 1-2:30P ET to discuss these questions and feel free to suggest anything else you'd like to see discussed!

Tags: #SMChat, HR, Jack-Of-All-Trades, Marketing, Specialist, Twitter, chat

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Permalink Reply by Sharon Mostyn on March 11, 2010 at 9:53am
Through retweets by Valeria Maltoni (@ConversationAge) and Kathy Drewien (@kdrewien), I found a great article by Tamar Weinberg (@Tamar) Advice for a New Internet Marketer (or How to Spot Internet Marketi... - there is an entire section on Different Specialties in Internet Marketing that might be good to read before our chat on 3/17. Hopefully some of these very smart women will join us to share their thoughts as well...
Permalink Reply by Sharon Mostyn on March 23, 2010 at 10:47pm
The transcript was too big to post on this forum, so you can find the transcript on my blog at: http://bit.ly/979UcN

I look forward to seeing you each Wednesday from 1-2:30P ET to continue the conversation!

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