Testing, testing, one, two, three... #SMchat 5/12/10 Topic

[Sharon Mostyn]

The #SMchat topic for May 12th is Testing! What questions do you have about testing? What answers / examples would you like to share? Please join us from 1-2:30P ET to talk about testing including these conversation-starters:

Welcome...please tell us about you!
Q1 - Do you test your marketing campaigns? How often?
Q2 - What part(s) of your marketing do you test? (i.e. PPC, email, landing pages, etc.)
Q3 - Is there a better/easier web page testing program than Google Website Optimizer?
Q4 - Do you have a method to your testing or just test at random?
Q5 - Do you believe in doing similar and expanding or doing diverse tests and narrowing?
Q6 - What do you consider "statistically significant" results & why?
Q7 - What will you test next?

Any other testing questions you have? Please feel free to leave them in the comments section below! We look forward to seeing you on Wednesdays for #SMchat!